May 2020

Rewrite Digital’s report on the state of digital in the drinks industry has now launched!

The Digital in Drinks 2020 Report includes exclusive perspectives from the likes of Diageo, Pernod Ricard, AB InBev and C&C Group.

Over the last 12 months the widespread adoption of ecommerce and direct-to-consumer business models, digital experiences, automation, personalisation, machine learning, blockchain and other emerging technologies has accelerated, with Covid-19 driving unprecedented and sustained shifts in the role of digital.

The report reveals the industry’s current digital maturity, the latest innovative examples from around the world, key challenges faced with digital and a forward-looking view on what to expect in the next 12 months.

Download it now for a contributor exclusive price of just £49.50: