Travel Weekly, the UK’s market-leading publication for the travel industry, featured a comment article by our CEO & Founder, Jon Reay, on the digital gap in travel as we move into 2019.
Reay remarks that the digital gap in travel is widening as leaders surge ahead. Travel businesses need to continually embrace change to stay in the game.
With automation and machine learning, the most advanced travel companies are now evolving what they do faster than ever before.
Reay outlines four steps every travel company can take:
- Put digital at the centre
- Connect with your customers
- Activate customer data
- Deliver happiness