Rewrite Digital’s founder & CEO, Jon Reay, speaks to Graeme Stoker, Chief Digital Officer at honcho – the innovative reverse auction insurance company about to launch in the UK – to understand its use of digital technology and approach to business.
We’ve been interviewing digital leaders across a range of industries to hear how they’re shaking up their sectors by harnessing digital technology and business models. Here, in this interview by Reay for The Digital Enterprise, Stoker describes how honcho challenges the industry in both the product it provides and its approach to developing and evolving the product. honcho embraces digital to create real differentiation and, critically, be ready to outpace the competition.
