Rewrite Digital’s founder and CEO, Jon Reay, was featured in Raconteur’s Digital Transformation report in The Sunday Times today.
The article, also contributed to by McKinsey and other leading consultancies, revealed 5 digital transformation strategies to navigate change in 2023:
1. Dust off your data – start by taking stock of the data you already have
2. Invest in core capabilities – be smart in resourcing and tech investments to achieve more with less
3. Focus on customer experience – experience matters, whether B2C or B2B
4. Embed digital in your corporate DNA – it’s about your people and culture from top to bottom
5. Practise good digital hygiene – look after data and be resilient to adapt to what’s next
