BrewDog launches a streaming video service - The BrewDog Network - aimed at bringing together their community of fans and establishing more touchpoints for their brand.
BrewDog exchanged free beer for data
BrewDog pledged to give away one million free beers to people who signed up to receive communications ahead of the GDPR deadline in May 2018. This gave them a direct relationship with their customers, fully consented to be marketed to.