We've just launched a survey as part of a new study on the state of digital in the drinks industry. Are you a drinks industry professional in a digital role or with responsibility or influence on digital? Complete our 5-10 minute survey and get your complimentary copy of the report. We're also hosting a series … Continue reading Digital in the drinks industry survey
Interview with leading InsurTech honcho
Rewrite Digital's founder & CEO, Jon Reay, speaks to Graeme Stoker, Chief Digital Officer at honcho – the innovative reverse auction insurance company about to launch in the UK – to understand its use of digital technology and approach to business. We've been interviewing digital leaders across a range of industries to hear how they’re … Continue reading Interview with leading InsurTech honcho
Digital in Drinks 2019
Digital is going to play a pivotal role in the drinks industry in 2019. Contending with declining overall consumption [1], slowing on-trade [2], rising competition [3], price sensitive consumers [4] and mounting regulatory pressure [5], drinks companies will have no easy ride this year. If everyone in England drank within the recommended government guidelines, there … Continue reading Digital in Drinks 2019
Rewrite Digital helps make not drinking fun this Dry January
In support of Dry January, premium non-alcoholic spirit Caleño launched a new direct-to-consumer e-commerce store on 1st January 2019 at calenodrinks.com. Caleño is one of an exciting new breed of brands capturing the growing no alcohol category. Prior to launch, Rewrite Digital partnered with Caleño to conduct a digital audit and steer its digital strategy … Continue reading Rewrite Digital helps make not drinking fun this Dry January
Digital in 2019
As we step into the new year, what shifts will we see in digital? Call them trends if you like, but what follows is a distillation and extrapolation of 6 observations and prevalent themes I expect to emerge in the coming year. This is not an exhibition of the latest technologies or buzzwords to impress … Continue reading Digital in 2019