The 'Vocktail’, developed by the National University of Singapore (NUS) and Keio University, Japan, goes beyond Virtual Reality (VR) for a multi-sensory experience. This cocktail plays on the drinker’s sense of smell, sight and taste, pumping scents straight to the nose, electric pulses to stimulate the taste buds and lights to influence perception.
Gordon’s offered free or discounted G&Ts to commuters hit with rail delays. They used National Rail’s data feed to trigger when trains were delayed and O2’s customer data to identify commuters over 18 and within 200m of rail stations.
From the creators of the world’s first Bionic Bar in 2013, made famous through its installation on Royal Caribbean ships, ‘Nino’ is now being introduced as a mass-market robotic cocktail maker. Customers order through an accompanying phone app, picking a recipe or devising their own concoctions.
BrewDog launches a streaming video service - The BrewDog Network - aimed at bringing together their community of fans and establishing more touchpoints for their brand.
The Coravin wine gadget that extracts samples or glasses of wine without opening the bottle has launched its latest model featuring a connected app. The app enables drinkers to manage and control the gadget, discover wines that go best with favourite films, music or food and to capture notes and photos in a "virtual cellar". … Continue reading Coravin’s latest model connects with an app