Drinks International feature: “There’s no looking back”

Drinks International and BeverageDaily report on Rewrite Digital's first Digital in Drinks 2021 event of the year. Drinks International's feature in the March 2021 edition of their magazine says that┬ácompanies putting innovation at the heart of their business strategies will continue to spearhead growth within the drinks trade. They report that the e-commerce sector has … Continue reading Drinks International feature: “There’s no looking back”

The missing link between drinks brands and drinkers

Jon Reay (CEO & founder) wrote an article for Drinkpreneur,┬áthe community of beverage industry entrepreneurs, about the missing link between drinks brands and drinkers. Reay comments that drinks companies have historically held an indirect relationship with drinkers but that is changing as more firms sell direct to consumer and create content and experiences to engage … Continue reading The missing link between drinks brands and drinkers

Rewrite Digital article published on BeverageDaily

BeverageDaily, the leading online news source for the beverage industry, published an article by Rewrite Digital on how digital remains untapped by drinks firms. By 2022, global market intelligence firm IDC forecasts that 80% of enterprise revenue growth will depend directly on digital offerings and operations. And yet alcohol is trailing most other sectors when … Continue reading Rewrite Digital article published on BeverageDaily